Fifth Story editorial calendar

August 2027 editorial opportunities

Explore timely August content opportunities spanning back-to-school, summer travel, family and community, health and wellness, outdoor safety, home entertaining and early fall planning. Plan ahead for article, radio and video campaigns.

Explore August story ideas Plan an August campaign

August at a glance

Make the most of summer while planning for fall

August bridges two valuable editorial seasons. Canadians are still travelling, entertaining outdoors and enjoying summer activities, while families are beginning to prepare for school and the return to fall routines.

That creates opportunities for practical content spanning travel, household finances, health and safety, food, education, home organization and seasonal preparation.

Popular August themes

Back-to-school
Food, nutrition & wellness
Family & community
Swimming & summer safety
Road trips & staycations
Home entertaining
Decluttering & organization
Lawn care & fall preparation

Plan ahead

August 2027 planning timelines

Use these planning windows as a guide for production, review and distribution. Timelines can sometimes be flexible, so connect with our team if you're working with a later start.

Ready to get started? View article, radio and video production briefs →

Articles

Topic brief due by

Mid to late May

Draft content due by

Late May to early June

Content promoted to media

July 1, 2027

Radio

Production brief due by

Late June to early July

Radio content can launch upon approval or on your chosen date in August.

Video

Production brief due by

Late May to early June

Video content can launch upon approval or on your chosen date in August.

Timely moments

August topical dates & opportunities

Build content around established awareness initiatives, seasonal moments and occasions relevant to Canadian audiences.

August Civic & Provincial Holidays August 2—name and status vary across Canada

International Day of the World’s Indigenous Peoples August 9

International Youth Day August 12

Public Service Pride Week Third week of August—2027 dates to be confirmed

World Humanitarian Day August 19

Plan ahead

Featured upcoming opportunities

August is an ideal time to reach families preparing for a new school year while also getting ahead of fall home and garden content.

Back-to-school

Potential story angles include:

Easy, packable lunches
Ways to save on school expenses
How to reuse last year’s school supplies
Care-package ideas for students

Fall home & garden

Get ahead of the changing season with ideas such as:

How to get your lawn ready for winter
When to harvest fall fruits and vegetables
Tools to consider for fall yard work
Essential exterior maintenance to-dos

See an August opportunity that fits your brand?

Tell us the topic you're working with. Fifth Story can help identify the right story angle, timing and format for an article, radio or video campaign.

Discuss your August campaign

Content inspiration

August story ideas

Explore potential story angles by category. These ideas can be adapted to suit your organization, subject-matter experts and campaign objectives.

Automotive

Fuel-efficient driving techniques
Car-maintenance tips that can save money this summer
Tips for choosing the right insurance coverage

Environment & nature

Ways to extend your summer outdoors
Easy tips to reduce household energy use
Ways to protect the environment in your community

Family & community

Ways to set kids up for back-to-school success
Boredom-busting ideas for the end of summer
Tips to keep the whole family safe while swimming
How to create a budget together with your child

Finance

Strategies for reducing household expenses
Planning for children’s education costs
Ways to save on back-to-school spending
Tips for starting a side hustle

Food, nutrition & wellness

Farm-to-table food inspiration
Tasty ways to enjoy more vegetables
Healthy recipes for a strong start to the school year
Kid-approved meals to help end your recipe rut

Health & safety

How to stay hydrated and reduce heat-related risks
Ways to prepare for fall allergy season
Healthy habits for families before school starts
Ways to take the stress out of back-to-school season
Tips to help children avoid backpack injuries

Home & garden

Tips to take your backyard to the next level
Ways to create the ultimate home-entertaining space
Home-security tips for while you’re away
Ways to maximize closet space
Tips for an easier move
Ways to bring a damaged lawn back to life

Newcomers

Financial-literacy tips for building an emergency fund
Tips for finding housing in Canada
What newcomers should know about Labour Day

Seniors / 50+

Senior-friendly ways to stay active outdoors
Heart-healthy recipes featuring Canadian ingredients
Tips for staying safe during extreme heat

Technology & cybersecurity

How technology is changing education
Tips for teaching kids cybersecurity skills
Apps and tools that support health and wellness

Travel, recreation & leisure

Tips to make the most of late-summer travel
How to plan the perfect staycation
Family-travel must-haves
Creative ways to save money on vacation
How to deal with late-summer wasps

Turn an August idea into your next campaign

Whether you already have a story in mind or want help identifying the right opportunity, our team can recommend an article, radio or video approach that fits your goals.

Talk to Fifth Story