- Tips for safe winter driving
- Preparing for safe and reliable year-end travel
- Debunking winter-driving myths
- Winter-tire safety
Explore timely December content opportunities spanning holiday safety, winter travel, food and entertaining, gift giving, household finances, health and wellness and New Year planning. Plan ahead for article, radio and video campaigns.
December creates natural opportunities around holiday gatherings, food, gift giving, charitable giving, travel and seasonal health and safety.
It’s also the moment when Canadians begin looking ahead to a new year, creating useful editorial opportunities around finances, wellness, organization, personal goals and healthy routines.
Use these planning windows as a guide for production, review and distribution. Timelines can sometimes be flexible, so connect with our team if you're working with a later start.
Ready to get started? View article, radio and video production briefs →
Topic brief due by
Draft content due by
Content promoted to media
Production brief due by
Radio content can launch upon approval or on your chosen date in December.
Production brief due by
Video content can launch upon approval or on your chosen date in December.
Build content around established awareness initiatives, seasonal moments and occasions relevant to Canadian audiences.
December is also the ideal time to start conversations around the fresh-start themes Canadians will be thinking about as they enter the new year.
Get ahead of January with potential story angles such as:
Health and wellness ideas include:
Tell us the topic you're working with. Fifth Story can help identify the right story angle, timing and format for an article, radio or video campaign.
Discuss your December campaignExplore potential story angles by category. These ideas can be adapted to suit your organization, subject-matter experts and campaign objectives.
Whether you already have a story in mind or want help identifying the right opportunity, our team can recommend an article, radio or video approach that fits your goals.
Talk to Fifth StoryWant to learn more about how we can guarantee results for you content?
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Agency5s, Fifth Story, News Canada, L'edition Nouvelles and News North America are either registered trademarks or trademarks of News Canada Inc.
All rights reserved. | Privacy Policy | Accessibility