- How to keep your vehicle safe and reliable
- Tips for vehicle updates
- Winter driving safety advice
- Building a better winter emergency kit
- Tips for buying a new car
- Car technology basics
Start the year with timely content opportunities spanning financial wellness, health, winter living, family, technology and more. Explore January story inspiration and planning timelines for article, radio and video campaigns.
January creates natural opportunities for brands and organizations to connect with Canadians as they reset routines, finances, health goals and priorities for the year ahead.
Timely angles include financial well-being, New Year wellness, winter safety, food and nutrition, home organization, travel, technology, seniors and family-focused content.
Use these planning windows as a guide for production, review and distribution. Timelines can sometimes be flexible, so connect with our team if you're working with a later start.
Ready to get started? View article, radio and video production briefs →
Topic brief due by
Draft content due by
Content promoted to media
Production brief due by
Radio content can launch upon approval or on your chosen date in January.
Production brief due by
Video content can launch upon approval or on your chosen date in January.
Build content around established awareness initiatives, seasonal moments and occasions relevant to Canadian audiences.
Looking for a focused seasonal opportunity? These themes offer additional ways to align your organization or brand with useful consumer content.
Potential story angles include:
Get ahead of February planning with story ideas such as:
Tell us the topic you're working with. Fifth Story can help identify the right story angle, timing and format for an article, radio or video campaign.
Discuss your January campaignExplore potential story angles by category. These ideas can be adapted to suit your organization, subject-matter experts and campaign objectives.
Whether you already have a story in mind or want help finding the right opportunity, our team can recommend an article, radio or video approach that fits your goals.
Talk to Fifth StoryWant to learn more about how we can guarantee results for you content?
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Agency5s, Fifth Story, News Canada, L'edition Nouvelles and News North America are either registered trademarks or trademarks of News Canada Inc.
All rights reserved. | Privacy Policy | Accessibility